Confession

I am sharing this with you because I want to hear back from you. I hope that after reading this, you will be able to offer your thoughts and some advice if need be, in the comments section below. I am one of those women that want women to have equal opportunities with men, I detest oppression in every shape, manner or form and especially from the opposite sex. I am also generally amused whenever a woman proclaims that she is not a Feminist. Amused because I do not have the patience nor range with which to examine why any woman would want to remain disenfranchised in this life, compared to men folk. I take it that a lot of men in Nigeria are yet to accept that Feminism or Gender Equality is something of a phenomenon that does not care for their thoughts and feelings rather, it is centered around all women, their rights and freedoms, their education and health, their bodies, and all the spaces they should occupy in the world.

In Nigeria, heterosexual relationships are the norm, our culture as a country, is popular for upholding the celebration of marriage between man and woman in very high esteem. Marriage is the fulcrum of Nigerian Society, it is the singular most unifying force that cuts across religion, tribe or tongue. Our National football team used to be number one but then Weddings came along. The coming together of a man and woman to start a family is considered as a defining milestone and every self-respecting young Nigerian is in fact expected to aspire towards marriage. Considering the influence of the various religious practices inherent in the country, Nigerian ethnic groups have diverse views on the celebration of marriage or what a wedding ceremony should look like. Common elements of wedding ceremonies that exist across the country are payment of dowry, music and dance, a large gathering of family and well wishers, lots of food and drinks, the compulsory parental blessings and the beautiful attires worn by bride and groom on their special day.

There’s a blossoming Nigerian Weddings market in the country, from catering, MC, DJ, Comedian, events planning, decorating, make-up to photography an industry has emerged organically from our collective obsession with marriage and wedding ceremonies. Within a decade we have seen the exponential growth of these businesses that service the Nigerian Weddings industry, young entrepreneurs abound and our economy is benefiting from it, we are eating the fruits of our marriage obsession. The feedback is indeed very encouraging, every weekend there’s a big wedding ceremony taking place somewhere in towns and villages all over the country. Our wedding vendors are very creative, the Comedians never run out of jokes, Nigerian parents who have unmarried adult children are asking their heirs, “when will you introduce him/her to us?” Not minding whether or not there’s a him or her at all. Aunties and Uncles are not left out, they’re all in the business of matchmaking nowadays, on a very low key even neighbours, friends of the family and well-meaning mommies in church have taken up Ẹlẹgbẹ as their side-hustle. Nigerians love a good party and wedding ceremonies are our final form of partying. There’s no party like a Nigerian wedding party. A movie on Nigerian wedding parties is the highest grossing movie in the history of Nollywood at 500 million Naira.

I have no problems whatsoever with the institution of marriage. I expect that it is clear to any keen observer of Nigerian society that our marriage culture is heavily gendered, it is essentially a ‘woman issue’. Some argue that there’s a biological clock ticking off and therefore young women should be seen to be actively working hard to beat their innate clocks. A lot of people attribute marriage to be the zenith of every woman’s social growth and development, it is evident in the way we compliment our young girls, we are quick to drop “wife material” or “wifey of life”, and in the way we bless them when they do seemingly mundane tasks around the house, “you will marry a good husband”, all these are unsolicited approval of marriageability and if anything, a subtle assertion that a woman’s purpose in life is to end up with a man who will eventually complete her because she is incomplete. The resultant effect of this kind of incessant obsessive hinting and reasoning is we are feeding the idea into their subconsciousness, that the ultimate prize is marriage and it must be achieved by all means. Sometimes we even attach an age cap to our statement of expectations, “Your mates are getting married”, as though there is a specified time appointed for marriage, some uncouth individuals go further to insult women using the appropriate-age-for-marriage social construct, “You are forming shakara, see you in Shiloh when you’re 30” when these women don’t give in to their unwanted advances.

The crossroads that is the social commentary surrounding marriage culture in Nigeria leaves me feeling like the purpose of a Nigerian marriage is to tie a woman up and I will explain. Please ignore the stereotyped nature of what I’m about to tell you and take away the message instead. We hear a lot of stories, about our mothers’ generation and their conquests in cooking for their husbands, cherubic docility and expert child-rearing skills. We also hear a lot of stories about the current rise in the rate of divorce, and we have read those harsh comments on popular blogs, about Feminists like Chimamanda Ngozi Adichie that want to sink the ship of culture and tradition by preaching to young women about their rights as human beings to be able to lead the kind of lives they want to, especially away from the smoke of the kerosene stove. These Feminists are seen as bad eggs, no kidding. Since the beginning of the Feminism movement in Nigeria, the proponents of marriage culture have waged a line of attack against young female feminists, claiming that it is their right to marry young maidens and bestow respect upon them by giving these maidens their last names, determine how these maidens work to earn a living or IF they even work at all, and most importantly ensure that these maidens cook for them. I have never seen where men are so adamant on being fed and nourished by women before. Nigerian men have very strong opinions about their nutrition coming from the labour of their wives’ hands.

This generation of young women are already on their way to heading big corporations, many of them have started their own businesses, those of them that are still in school are studying hard to become professionals and so many more are learning skills by the weekend to supplement their income. The Young Nigerian Woman ecosystem is fast changing and superstars emerge everyday from within. Nigerian girls are not smiling in Engineering, Arts, Business, Academia, Finance, Aviation, Theology, Media, Law, Health, Tourism, Environmental Sciences, Economics, etc. They are on a mission to take over. The gospel of feminism is not only talking the talk but walking the walk in our neck of the woods. All their lives, these young women have been taught and socialized to WANT to end up married (not that there’s anything wrong with wanting to get married). They are on Bellanaija in the middle of the night ooh-ing and aah-ing at pictures, choosing colours and dreaming of their Cinderella dresses. This same group of women are getting more informed in the daytime, they are the ones heavily involved in the feminist conversations going on in social media forums, arguing for women’s rights on Twitter, reading Woolf, writing about their lived experiences on Facebook, and basking in affirming poetry by Shire and Umebinyuo alike, the literary heroines of their time. They are inspired and as a result, making bolder choices, taking every opportunity available to them, the complete opposite of their mothers’ generation.

Now, my confession is that I am disillusioned by the marriage culture in my country and each time I see THE post on social media, you know the standard announcement post, a picture of her left hand with beautifully manicured fingers and a shiny rock sitting on that precious middle finger, and how can I forget the attendant “OMG! I’m so happy for you dear! Congratulations!!!” or the “You deserve it! Congratulations!!!” comments from her friends and well wishers (oozing of a mixture of surprise, jealousy/envy, sadness, forced cheeriness and hope), any previous interest I might have had dips a little more.

It is the blatant desperation in those comments that gets to me the most. I wish everyone would calm down and know that they are doing okay sweetie!

The End

Ẹlẹgbẹ – (n) Yoruba : Matchmaker.

Nollywood – Nigeria’s movie industry

Shakara – (v) Pidgin Yoruba : Pretending

Shiloh – (n) A prayer meeting held in South Western Nigeria organized by a Big Church.

Featured Image: A beautiful wedding ceremony curated by Bellanaija

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Wetin Dem Talk?

Christiana dream one kind dream last night. Since her mama born am, she don use her eye see different different things for this life wey she never ever talk about, but that was not until yesterday when she use her two legs waka go meet Aunty Counsellor, come open her mouth like pipe wey don burst out water full everywhere.

Inside the dream, person call Ranti, Christiana best friend for this world wey we dey so, tell Ranti say she see where them carry Christiana gist on top WhatsApp group chat, unto say as breeze blow fowl yansh don open and na Christiana be the fowl. Christiana no remember who call Ranti but she know say na Ranti tell am say her story don enter town brekete. Fear catch am.

Christiana jump up from sleep! She wipe her eyes make she dey see clearly. Her mind come dey follow her talk say, inside this Lagos? If people ever know the kind things wey Ranti say dem dey discuss about her for inside the dream? Her own don finish be that na. She dey suspect Aunty Counsellor even though she no tell am the things Ranti talk say those people for the WhatsApp don know about. Even Ranti sef no know those details about her life, upon how dem be like five and six.

Her secrets plenty no be small. She dey fear say na Bobo, her pikin wey never reach six years old, go suffer pass if people ever know about the kind life wey she don live. Christiana no dey fear before because she know say if na in those days when na only she dey, wahala no for dey because, she for don brush anybody wey wan use her eye see dutty but now wey she don born Bobo she no fit do some kind things again. How e go take affect Bobo life for outside? Na the question she come dey always ask herself before she do anything.

Wetin sef? E no get anybody for this life wey holy pass! Na the quarrel wey enter Christiana chest be that. Make anybody come meet me if him know say e no get secret for this world, if all of them talk say they never do anything bad before, make them come face me, water dey comot from Christiana eye as she dey for bed. She dey think am, say if people gather somewhere dey judge am, even if say na for inside dream e take happen, say e must to mean something. Christiana dey confused as to whether or not she go carry this dream go meet Aunty Counsellor, she fit help her understand wetin dey happen to her.

Ah, Bobo don wake.

Bobo enter Christiana bedroom, sidon for corner of the mattress dey look him mama like person wey miss road, sleep full him eye. Bobo how now? You no fit greet your mama? Christiana ask her pikin. Bobo turn him head face the mirror she hang for the other side of the room, he dey still like wooden image, Bobo no be you I dey talk to? Christiana ask am again. Bobo turn around look him mama for eye, he open mouth and the thing wey follow send electric shock straight to Christiana spinal cord. Bobo ask him mama, wetin dem talk?

BRAND AMBASSADOR

Originally posted on Facebook

When you see someone that looks like you doing something admirable for example, when you see “your mates” getting first position in class, you automatically want to copy them and be like them isn’t it? Just kidding it’s not automatic.

I researched the topic of “Advertising on the Brain” and found this useful bit of information on this our wonderful internet:

“The concept that advertising, learning and memory are intrinsically related is not new:

Repetition: The old adage “frequency sells” has a biochemical basis. Just like trails through a forest, synaptic pathways become deeper with use.

Association: Anthropologists have long known the power of archetypes. Neurology can now tell us why: A strong synaptic pathway leads the way for a weak one.

Emotion: The emotional center of our brain (Amygdala) releases chemicals that promote the formation of new synaptic pathways”

On that note I just want to say a big Thank You to SERENA WILLIAMS for putting theory into practice by showing the women and girls (through Tennis) with skin the same colour as hers, that they can be The Best in whatever field as long as they are consistent and diligent in their hard work.

If you ever get to read this post, Congratulations on your record Ms Serena. Thank You for REPRESENTING our brand very well. *Udo na Ifunanya!

 


UDO – Igbo – Peace

IFUNANYA – Igbo – Love.